Can you remember when you first got into coaching?

The evolution of strength training over the years can be seen by what the average coach does, but are we heading in the right direction? With so many variables and so many leading authorities using different approaches, how do we make the right choices for our athletes - especially when it comes to leg training?

Science is important, but many coaches have made surprising decisions to use the research differently based on their experience. In this article, both the science and logical, empirical experience are outlined in a straightforward way. It doesn’t matter if you are a new coach at small college or an elite coach at a national training center, a lot of brilliant minds are sharing great points on training.

As a coach, it’s easy to be comfortable with sets, reps, work-to-rest ratios, and 1RM percentages. These are all nice, tidy numbers that are easy to keep track of. They’re a necessary requirement for designing, executing, and monitoring programs.

Be so good they can’t ignore you! Education is just the beginning!

In this article I will share with you my best practices for Instagram growth, all of which have helped me amass over 30,000 followers across my business and personal accounts.

Whether you are a strength coach, personal trainer, or aspiring athlete who is looking to increase online marketability, connect with companies and other influencers, or simply grow your passion for fitness into something more, this should a good kick-start for success.

We will discuss:

Online coaching and programming has done wonders for coaches around the globe looking to maximize income streams. The draw to online programming for the masses is that it allows you to reach infinite amounts of paying customers in one shot... and does not affect the amount of time you need to spend when you're coaching 10 athletes or 100 athletes.

This means the more paying athletes you have on your online programming, the more you make per hour and the more freedom you have to do whatever you desire (travel, train, be with family, sleep, eat, etc.).

At Power Athlete, there’s a term we do not take very lightly - Limiting Factor: an inability or minimally effective component limiting performance and the development of athleticism.

As opposed to labeling weaknesses, the term ‘limiting’ provides coaches the opportunity to identify, measure, and improve. More importantly, this approach directs the coach to take an honest, complete look at their athlete, an honesty they’ll inevitably face in competition.

Microsoft Excel: built for all, perfect for none. Excel has been the go to spreadsheet tool for accountants and financiers since it was first released back in the mid-1980s. Originally developed to help with number crunching and complex math formulas, a couple smart strength coaches figured out they could also use it to plan workouts fairly easily.

Excel has survived this long as the “go to” planning tool for strength coaches for one reason: it’s the way it's always been done.

Online programming is an expanding revenue opportunity for coaches looking to capitalize on the growing needs of athletes all of the globe. There are thousands of free and cheap training options out there for athletes of all types to choose from, however, very few programs are building a branded approach to market and ultimately increase their memberships.