We live in a time where ideas flow freely and like-minded people can connect with ease. Today's blog post is one such resource to add to your coaching and training arsenal: a collaborative effort from nine of the world's top strength coaches to help you excel in your coaching, training, and business efforts.Read More >
Introducing PowerHouse, the show where we spotlight centers of excellence, unpack what it takes to perform at the highest level, and give you the insights you need to elevate your training and coaching.Read More >
You want to be a strength coach and you are looking to get your foot in the door. The glamorous life of working with athletes has got you completely seduced and you are chomping at the bit to get a shot at becoming a coach.
Well let me tell you something: it’s not all that it is cracked up to be and the long hours, being on your feet all day and working for next to no pay (if at all) is one of the harsh realities of this business. But if you insist, let me show you the way.Read More >
Time moves quite fast, doesn’t it!? In fact it moves at 60 minutes per hour and as a coach it probably seems like there simply isn't enough to get everything done in a day: managing work schedules, practice plans, athlete's individual needs, programming workouts, cleaning the gym, personal stuff, and the list could go to the bottom of this page but you get the point.
Every minute counts.
In this article I’ll point out 7 things that will save you time and help you more efficiently deliver your program to your athletes.Read More >
I’ve watched the micro gym sector of the fitness industry grow considerably since I was introduced to it over 10 years ago. The emergence of CrossFit created the most impactful opportunity for a personal trainer looking to start their own business. The status quo at the time was franchising a globo gym, in which the capital requirements alone alienated the average trainer from pursuing.Read More >
As your facility begins to grow from a one man operation into a multi-person organization, you are going to be faced with a very important question: should I hire full time coaches or part time coaches?Read More >
When I was asked if I wanted to tackle writing about the best and worst parts of owning a gym, I wasn’t sure who would be tackling who.
Should it be positive? Negative? Neutral?
Or should I just skip all of the politically correct bullspat and be honest? It’s definitely not the technical articles that give me a thrill, but sometimes technical is psychologically tedious.
There’s positive and negative to both sides of the fence. The fence being, working for yourself versus working for someone else. I’ll just drop the glass at half full.Read More >
Stop me if this story sounds familiar: when I started my journey to build an online fitness business, I had very little actual business, branding, and marketing experience.
Soon after, I quit my job at a corporate gym to pursue my own companies of J2FIT and TheBarbellCEO. To say the least, I quickly learned the importance of branding, social media marketing, and bootstrapping my business from the ground up.
Believe me when I say that social media has played a huge role in the growth of my companies, and it can do the same for you, but there is a right and a wrong way to go about your social media strategy.
Here's the correct way.Read More >
Online programming is an expanding revenue opportunity for coaches looking to capitalize on the growing needs of athletes all of the globe. There are thousands of free and cheap training options out there for athletes of all types to choose from, however, very few programs are building a branded approach to market and ultimately increase their memberships.Read More >
In a fitness industry that is overflowing with charlatans, one size fits all diet plans, and social media "fitness gurus", Jason Phillips stands apart by virtue of his commitment to personal service, accountability to his clients and truly individualized coaching. He's a true Hero in every sense of the word.Read More >